7+ makeup tips for mature skin

Makeup on teenagers and young adults can often make their features appear older and more mature. On already mature skin, however, this is the exact opposite effect that you want. The goal with makeup here is to smooth imperfections and wrinkles.
Luckily, makeup doesn't always have to have this sort of aging effect. There are a few tips and tricks you can use to smooth skin and achieve a more youthful look. Continue reading to get a few simple makeup tips for mature skin.
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Use concealer only from inner corner of eye to midpoint of eye
Most of us have seen the tutorials where young beauty gurus apply heavy concealer all over their under eyes. With mature skin, you only want to focus on the inner corners to the midpoint of the eyes. The inner corner tends to be the darkest, and this will help to brighten the eyes. If you have crows feet, avoid applying concealer over the outer area, as it can enhance the look of crows feet. Once you've applied your concealer to the inner corner of the eye, be sure to set in place with powder. Get the tutorial here.
Use a dark eye shadow color, rather than eyeliner, on upper lash line to define eyes
When lining your eyes, shoot for a dark eye shadow rather than eyeliner. Eyeliner tends to be too dark and dramatic, which can age the face. With a dark eye shadow, you can define the eyes, but still keep a natural and youthful look. Simple use a thin, angled eye shadow brush, and smudge the color into your top lash line.
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Use a highlight under the brow bone
Highlighting under the brow bone is a great technique for all ages. For mature skin, it opens up the eyes, making them appear wider. Avoid using too dark of a highlight close to the brow, and go for a soft shimmery shade.
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Use powder sparingly
Too much powder can enhance wrinkles — the exact opposite of your ultimate goal when applying makeup. When using loose powder, pour it into the lid, and tap the excess off of your brush before applying to the skin. Use a fine powder that has a smooth finish that will absorb oil. With contour and blush, less is more as a little will go a long way with defining your features. Get the tutorial here.
Coconut oil to moisturize skin
Coconut oil is a perfect moisturizer, ideal for mature skin, and it will be kind of on your wallet as one jar can last you ages! Take a bit of coconut oil and rub it in your palms to warm it up. Smooth it over your face, and watch as the oil quickly hydrates dry and aged skin. Be sure to blot any excess oil away because too much moisturizer can cause oily skin and pimples. Get the tutorial here.
Use a makeup primer
Primer is a phenomenal product, no matter your age. However, if you weren't using it in 20's, you should definitely use it now. Start off with an eye primer underneath your eyelids to smooth the skin's surface. Next, use a face primer all over to help makeup last longer. Finally, use your finger to dab a bit of eyelid primer on the lids to avoid creasing, which could appear like more wrinkles. Get the tutorial here.
Use a light foundation or tinted moisturizer
Although you may believe that you need to use heavy, full-coverage foundation to hide any imperfections, the opposite is true! As with the powder, less is more so use a light foundation or tinted moisturizer instead. Heavy foundation will actually cause skin to appear more aged, while a lighter coverage is ideal for aged skin. Just be sure to use a setting spray afterward to keep the product in place. Get the tutorial here.
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